Swarovski Fine Jewelry Concept Store
Building on its success in the crystal accessory market, Swarovski decided to launch its first ever fine jewelry concept store earlier this year in Beijing. The designer came up with a concept of "Bamboo Forest" that continues with the whole jewelry and nature theme. Diamond-shape niches with integrated LED lights are carved into the strips and they seem to twinkle in the dark like diamonds.
Next project

HMV Music Store